Axwell Previews New Track and Secret Party Contest

A new video has been released in association with Carlsberg and Axwell announcing a series of "secret" parties in Sweden that guests have to "earn" their way in. These shows will require potential guests to complete "missions" to gain entry; those who complete the missions best will earn a +1.

In the video, Axwell also previews a new original track of his. This is an interesting new twist for EDM events, as prices for tickets to festivals and shows have skyrocketed with the popularity of the scene. The concept, if proven successful, could be a game changer for the future of EDM.

Check out Carlsberg's Facebook page for more information.