Elektro Exclusive Video Premiere! Flinch – “Light It Up” feat. Heather Bright (Scion AV)

If there was ever a “dubstep-pop confection,” this video, which is part of Scion AV’s video installment series, is the epitome of what it means to blend genres. Producer Flinch, links up with dance diva Heather Bright to create a video that proves a divergence from categorizing genres is in full effect. EDM can always mesh. However (as with anything worth doing), it must be done methodically and skillfully.

Elektro proudly presents this never-before-seen video for “Light it Up” (SMOG Records). It depicts two lovers going from beach, to club, to… fresh eggs? A few eggs did break in the process of shooting this video, according to Scion’s YouTube channel.

Do you think its well a well blended dub-pop treat?

Enjoy!